You handle communications in all directions, serving as the face of your company and upholding its values. PR, local events, social media—name a business communication channel, and you’re probably on it!
But how do you pack all that value into a concise resume to communicate your qualification level? And how do you make it look good?
We’ve got this—after helping people like you for years, we’ve distilled our experience and knowledge into these resume templates and time-tested advice that can help.
What Matters Most: Your Skills & Experience Sections
First off, recruiters want to see what you can do: Your skills list should provide a brief but highly effective overview of your abilities. Make sure anything you list is extremely relevant to your field and supports the message that you’re made for this role!
Many applicants make the mistake of listing every skill they can think of, including some broad or generic ones that could apply to anyone. But what you want is to stand out, so get specific with your skills.
If you used a certain program to manage a successful PR campaign, name it so that you can reference it later in your experience section. If you specialize in analytics, say so!
9 top community manager skills
- Copywriting
- Social Media Analytics
- Brand Development
- Creative Storytelling
- Performance Algorithms
- Adobe Photoshop
- Campaign Strategy
- Customer Engagement
- Problem-solving
Sample community manager work experience bullet points
Your skills list makes an impressive intro for your qualifications—but recruiters want to see how you’ve used those skills to nurture communications with your target audience. It’s time to go beyond your toolbox to describe what you’ve built!
Since you’re in a managerial role, remember that you’ll want to demonstrate your capacity for career growth. Provide increasingly impressive examples of your multi-channel engagement to show advancement.
Oh, and never forget to back your claims with data! You can describe planning the best PR event in company history, but it won’t hold much weight without quantifiable metrics of the impact you made with it.
Here are some examples of what we mean:
- Engaged with target audience via chat on Facebook, Twitter, LinkedIn, and Instagram, boosting total followers to 2M+
- Analyzed competitor data and compared social media algorithm results to improve engagement by 34%
- Collaborated with clients to manage paid social media acquisition, optimizing budgets of $510K-$1.4M and growing organic following across channels by 112%
- Converted pre-existing long-form content into micro-content and supplemented posts with Photoshop graphics, boosting engagement by 61%
- Initiated automated reporting for social media KPIs, saving 11+ manual hours and $264 in labor costs each month
Top 5 Tips for Your Community Manager Resume
- Get really specific
- Being specific in your list of skills is an excellent start, but you’ll want to carry that clarity into your experience section as well. Name programs and social media platforms. Say exactly what you did and how it helped since this shows recruiters how you could improve communications for your next company even more effectively!
- Keep it concise
- We know: It’s tempting to offer up as much info as you can on what you’ve accomplished. But you don’t want to write anything that’s too long for a recruiter to skim. They’ll only spend a few seconds, so only include core facts about how you increased brand reach or improved engagement, and save the details when you make a cover letter.
- Again: Demonstrate growth
- People often overlook this important detail: If you’ve attained manager status, you shouldn’t be citing basic accomplishments in your more recent experience sections. Showing your roots is great, but each section should build upon the last with more diverse target audiences, channels, and content.
- Avoid visual overkill
- With all your experience in developing social media posts, it can be tricky to part with eye-catching graphics. But your resume isn’t the place to get too fancy! Stick with just one color, and use it sparingly: Readability takes priority here.
- Metrics really do matter
- We can’t put enough emphasis on the importance of measuring your impact with data. Quantifiable metrics like engagement or acquisition rates are the boost that your claims need to sound believable—and look much more impressive.
Frequently Asked Questions
- How long should my experience points be?
- Think quality and quantity here: You want to streamline each achievement from your work history within just a line or two. Then you’ll have room to include more of your best data analysis and content creation examples and without having to pare down as much.
- Be critical about objectives and summaries
- Do you really need an objective or summary? Or would your single-page resume be better utilized to showcase your actual experiences and abilities? Unless you have extremely valuable, fresh info to add, you might be better off letting your multi-channel campaigns and team branding projects speak for themselves.
- How do I customize?
- This is especially big for community managers: Since your role depends so heavily on understanding and upholding a brand, revisit the job description and show your ability to do this! Look for defining words and phrases related to company culture that you can reflect in your resume.
